Lauren Schultheis

Colorado-based graphic designer

I am a graphic design student currently studying at Western Colorado University. My interests in design are focused on marketing, branding, and advertising.

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Student PROJECTS

Bonnaroo music festival

Rebranding Study

OBJECTIVES:

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Communicate brand values through design
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Create a consistent theme to use across deliverables

Identify current target markets as well as prospective markets

Successfully appeal to selected markets through design

DELIVERABLES:

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Bus shelter billboard ad
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News paper ad
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Event schedule page
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Graphic banner for web use
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10 tips for freshman

OBJECTIVES:

Create a small campaign to offer tips to college freshman

Select a target audience and research avenues to appeal to audience

Create a consistent theme to use across deliverables

Campaign Exercise

DELIVERABLES:

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Booklet
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Social Media Carousel
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Hot Stuff Coffee

OBJECTIVES:

Create a product within the food and beverage industry

Create a logo and consistent theme to use across advertisements and packaging

Identify target markets and appeal to them appropriately

Package Design & Branding

DELIVERABLES:

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Packaging Mockups
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Product Logo
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Brand Web Banner
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Billboard advertisement
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RED MESA MUSEUM

OBJECTIVES:

Create and present an idea for a new museum

Design various print ads with cohesive design assets

Identify target markets and appeal to them appropriately

Print Ads

DELIVERABLES:

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2 General museum print ads
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1 Special exhibit print ad
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1 Building print ad
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View more of my work in the Gallery.